Bengaluru: Bharti Airtel, one of India’s leading telecommunications service providers on Thursday announced that it has launched four and two next-gen company-owned stores in the Mysuru and Mangaluru, respectively.

These stores will strengthen Airtel’s retail presence and will offer unparalleled service experience to customers. They will also showcase Airtel’s cutting-edge technologies across its portfolio.

Designed around the theme of creating excellence and winning customers for life, these neighborhood stores will display the entire range of Airtel’s offerings including Xstream, Xsafe, 5G Plus etc.

With a vision to deliver an unparalleled service experience, the store-staff, referred to as ‘Airtel Friends’ are trained to address and resolve customer queries across all of Airtel’s portfolio including mobile, broadband and DTH.

Commenting on the expansion Vivek Mehendiratta – CEO, Karnataka, Bharti Airtel, said, “Customer obsession continues to be the core tenet driving us at Airtel as we embark on a massive retail expansion in the state of Karnataka.

“As a one-stop-shop for all customer needs, these neighborhood stores will offer an exhaustive range of services including mobile, broadband, DTH, etc. The state of Karnataka continues to be a big focus market for us and we will continue to invest in this market.”

Airtel has been ramping up its offline presence over the past couple of years, fortifying its retail presence in the country.

The company currently has 1500 stores nationally.